The National Association of Realtors study shows 90% of home buyers searched online during the home buying process. Having professional photos that stimulate further action by calling or contacting the real estate agents is all part of the “Digital House Hunting” process in the 21st century.
Essentials in Real Estate Photography, which motivate a buyer to move forward and call for an appointment to see the home.
1. Proper equipment including camera, lenses, tripods and filters.
2. Planning the shoot for the best light to present the house.
3. Cleaning and preparing for the scenes. Setting the stage.
4. Camera height for dramatic, though realistic, shots.
5. Point of View and composition
6. Exposure and aperture (proper camera settings)
All the aspects listed above are integral parts for the best digital image. Hire a professional that KNOWS how to connect all these concepts and create images that can be shared on Twitter, Instagram, Tumblr, Linkedin, Foursquare, Facebook, Google+ and all over social media.
Spend your real estate marketing time sharing the incredible photos taken by Janet's REal Images, which provides content to market and SELL the home through professional digital imagery.
Open the door to communication with buyers on your listings THROUGH the light and lens of photography with Janet's REal Images!
In today’s tech society you will not get an opportunity for a second chance to make a first impression to connect with a buyer by posting the wrong photos! A photo is worth 1,000 words.
Invest in the marketability of your listing by letting a professional capture the light and love of the home at the right time with the right angles and edit the photos so they move the buyer to that next level in communicating with you.
“Without an eye-catching photo, the battle is lost before it begins,” Prof. Seiler says in a recent home buyer study,“You have to grab people’s attention within two seconds."
In order to create a photo that meets the 2 second impact, we take into consideration: the quality of the photo by using a tripod the right lens and filter, time of day, angles, order of the photographs, composition, outside interest and the final edit.